DESIGN AWARD MCB
The MCB Design Prize has been held since 1986 by the Museu da Casa Brasileira, an institution of the Culture Secretariat of the State of São Paulo. The award, more traditional of the segment in the country, reveals talents and dedicates professionals and companies.
The Prize is divided into two main moments: the Poster Contest and then the award of the products and written works.
With entries open between March and April, the Poster Contest challenges participants from across the country to create the main piece of the Prize. The proposals received are evaluated by an independent judging committee, which elects the winner and the finalists. The chosen piece is printed and distributed by the museum to publicize the inscriptions of the award, besides guiding the visual identity adopted for each edition. The author receives a prize of R $ 3 thousand and a contract of R $ 3 thousand for the creation of other graphic materials. Started in 1995, the Contest has resulted in a collection of posters that record some of the moments lived by Brazilian graphic design.
In the second half, the winning poster announces the inscriptions for the award itself. Between June and August, the MCB receives creations (prototypes or in production) in categories that cover product design and theoretical production in design. The categories are Construction, Transportation, Electronics, Lighting, Furniture, Textiles, Written Works and Utensils.
The works are analyzed by two independent judging committees, one for the product categories and another for written works. Finally, the winners are chosen, divided between 1st, 2nd and 3rd places and honorable mentions, as well as selected projects that make up the exhibition.
As a result of the Design Award, the MCB holds a show in November with the winners and categories of each edition, which is on display in the Museum for about two months.